CEO message
The future is what we make it – Our 2011 Public Accountability Statement and Sustainability Report
A message from the president and CEO
In 2011, Sun Life supported many philanthropic, social and community programs. We funded important work in the field of health; provided humanitarian aid to devastated parts of the world; made the arts more accessible to more people; championed financial literacy on an international basis – and much more.
Our combined Public Accountability Statement and Sustainability Report reflects our commitment as an active member of the growing worldwide network of sustainable companies.
While sustainability has always been an important component in our Public Accountability Statements, its presence as a single topic has expanded in scope and content over the past few years. When we first began reporting on sustainability, the commonly held definition was rooted in an environmental context. Sustainability now has a much broader meaning. It speaks to the future, and what we make of it.
Sustainability is embedded in every donation we make to a proactive and preventative health program that will reduce the strain on our future health system. It’s the foundation for our support for financial literacy so that more people can have the knowledge and confidence to make wise financial decisions. Sustainability is present in our recognition of the arts sector as a vital contributor to our economy, and is at the heart of our desire to protect our rich cultural heritage for future generations.
It’s fundamental to our investments in clean and renewable energy and in our attention to the environmental impact of the companies with whom we do business. Sustainability is the force driving our socially responsible investment products. And it’s on the blueprint of every site we build and every renovation we undertake.
Most importantly, at Sun Life, sustainability means being able to assure our customers that we are in business for the long term – keeping our promises and living up to our mission of helping people achieve lifetime financial security. In this respect, Sun Life is, and has long been, a sustainable company.
We believe that the future is what we make it.
Dean Connor
President and Chief Executive Officer

